by ABARA SG on Jun 07, 2023


Dear Miss Mini,

It’s not hard to understand the appeal of the mini bag: A mini bag simply allows for greater mobility. When a girl has less to carry, she will have less to worry about. And a mini bag is easier to carry than a clutch, because it would have the versatility of straps and handles. To trace back the trend, to one designer and one specific bag, in particular, is to discover the beginning of the micro bag style as we know it today. The trail will lead back to Simon Porte Jacquemus, who famously released the Le Chiquito for his namesake label's Fall 2017 collection to great success.

But as a fashion historian, you will know that the small purse was already all the rage in the early 1900s, and were often carried by wealthy women because they were small, elegant and held very little. During this time, these small purses were a status symbol, and to a certain degree, this still rings true today.

A great advantage of lightweight bags is that they allow you to carry your most essential belongings. Well, you have limited space, so avoid carrying those “just in case” bags that fill our wallet causing excess weight and problems in the long run.

With this trend in mind, ABARA is thrilled to announce the latest addition to our luxury bag collection: The adorable mini bag we have named The KEEPIE. Friends of ABARA will immediately identify The Keepie as the miniature of the ABARA bestselling Keeps’Ake shoulder bag launched in 2021.

The Keepie has retained all of the Keeps’Ake’s original shape and proportions, but updated to a minibag size to keep in trend with demand for smaller bags that are still spacious enough to contain every girl’s essentials. Where The Keepie differs from The Keeps’Ake is that it comes with two straps, to maximise styling versatility.

A hand strap allows the Keepie to be carried as a youthful and flirtatious mini handbag. This hand strap is also designed to allow the Keepie to be attached to the Keeps’Ake as a matching accessory.

A second, detachable shoulder strap is provided for extra practicality and versatility, so you can style the Keepie as a shoulder bag, or a crossbody bag.

The other mini bag is the Bow Bag Mini, which is a mini bag version of ABARA classic handbag the BOW BAG of 2021.


XXX 💋 The ABARA Team